Besides the memories of your wedding day, the other thing that will last forever is the photographic record of the events. So, it is vital to make a smart choice when selecting your photographer and/or videographer. First, look at your friends’ wedding albums and wedding videos. Make notes about what you see that you like. Friends, family, and co-workers are excellent sources for referrals – and name dropping for those “professionals” who should be avoided.
Second, when interviewing photo professionals, ask to see entire wedding albums, including proofs. Pay attention to how many shots you consider to be “bad” and why you do not like them. Notice the lighting in the photos, the clarity, etc. This will give you a good overall sense of how good the photographer really is.